You are correct, most enlightened one! As part of that 'taste with the eyes' thing, we are also very demanding about what product comes in what bottle. 3 of my sauces are 'BBQs' because that is the shape of the container they are in. Doesn't matter that they bear little resemblence to BBQs. My planned steak sauce MUST be released in an A-1 (HP Sauce Bottle) bottle or it will not sell- so sayeth all of my distributors (both of them ;-) Funny how the shape of the container 'colors' what we expect to be in it. -Jim C Mild to Wild