On 9 Mar 2002 at 15:37, jim@wildpepper.com wrote: > You are correct, most enlightened one! As part of that 'taste with the > eyes' thing, we are also very demanding about what product comes in what > bottle. 3 of my sauces are 'BBQs' because that is the shape of the > container they are in. Doesn't matter that they bear little resemblence > to BBQs. My planned steak sauce MUST be released in an A-1 (HP Sauce > Bottle) bottle or it will not sell- so sayeth all of my distributors > (both of them ;-) Funny how the shape of the container 'colors' what we > expect to be in it. Heck, you could bottle it in one of those Red Stripe bottles and I'd buy it:-) Dave TLCC http://www.tough-love.com